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Why does this matter? EY's consumer survey reveals critical BevTech opportunities: 45% of Brazilians use AI for beverage recommendations, Gen Z/Millennials drive functional beverage adoption (80%/75%), and digital discovery channels are reshaping how consumers find drinks—key insights for founders building recommendation engines, DTC platforms, and

Why does this matter? AI personalization tools like Preferabli are driving measurable commercial results for beverage retailers (higher AOV, conversion, retention), showing BevTech founders proven tech strategies for reducing purchase friction in high-SKU categories. Highlights A webinar earlier this month explored how AI-powered personalisation is helping the drinks trade by