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NotCo Has Created A Generative AI for Flavor and Fragrance That Can Create Unique Formulations With Text Prompts

NotCo's generative AI for flavor formulation represents a breakthrough technology that could dramatically reduce R&D costs and time-to-market for beverage startups developing new products.

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DRINKS Powers Forbes' Entry into Wine Commerce

Why does this matter? Major media brand Forbes launches wine commerce powered by DRINKS platform, validating BevTech infrastructure and demonstrating content-to-commerce opportunities for beverage founders. Highlights michael.thaney@startupdigestmail.com Read the full article →

Super-premium-plus spirits fall 15% in 2025

Super-premium-plus spirits fall 15% in 2025

Why does this matter? BevTech founders need to understand the premiumization reversal and shift to value-tier products, as this fundamental market trend impacts product positioning, pricing strategies, and growth opportunities in emerging markets. Highlights Irish whiskey, agave and no-alcohol products were the only bright spots for the spirits sector last

Drinkubator

Why does this matter? Drinkubator is a beverage-focused accelerator/incubator program that directly serves BevTech founders by providing resources, mentorship, and networking opportunities in the beverage startup ecosystem. Highlights michael.thaney@gmail.com Read the full article →