trend

IWSR: 2035 will be ‘vastly different’ for the global drinks sector

IWSR forecasts major market shifts through 2035: RTDs growing 17%, non-alcoholic beer doubling share, and geographic pivot to India/LatAm. Critical data for BevTech founders planning product-market fit and expansion strategies.

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Highlights

Global alcoholic drinks consumption volumes are set to decline for six years before resuming growth in 2031, according to the IWSR. The data also notes that the rise of RTDs already signals the start of consumer preferences adapting. db reports. The post IWSR: 2035 will be ‘vastly different’ for the global drinks sector appeared first on The Drinks Business.

Source: The Drinks Business

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