6 trends shaping beverage alcohol
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DRINKS Powers Forbes' Entry into Wine Commerce
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Major media brand Forbes launches wine commerce powered by DRINKS platform, validating BevTech infrastructure and demonstrating content-to-commerce opportunities for beverage founders.
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michael.thaney@startupdigestmail.com
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Super-premium-plus spirits fall 15% in 2025
Why does this matter?
BevTech founders need to understand the premiumization reversal and shift to value-tier products, as this fundamental market trend impacts product positioning, pricing strategies, and growth opportunities in emerging markets.
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Irish whiskey, agave and no-alcohol products were the only bright spots for the spirits sector last
Annandale makes ‘major breakthrough’ in net zero whisky
Why does this matter?
World-first renewable energy storage system deployed at Scottish distillery demonstrates how craft beverage producers can eliminate fossil fuels from production while reducing costs—a scalable solution applicable across heat-intensive beverage manufacturing.
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Scottish distillery Annandale has commissioned what it calls a 'world first' decarbonisation